Innoarea Projects and AR Racking in Logistics & Distribution
A few weeks ago we were in Madrid on the Logistics & Distribution Fair, a national event attended by technology leaders in the logistics market. On this opportunity, we went to show the virtual reality showroom that we developed for AR Racking.
Brands such as IBM, Siemens or HP attended this year to share their vision on the challenges and opportunities presented by Logistics 4.0 as well as their success stories that show the effectiveness of innovating in the supply chain of a company.
Two days of inspiring ideas with industry leaders. This is how we would define this event, where we were able to listen to a wide program of conferences about the latest trends in the sector, technological transformation and the importance of the digital supply chain.
AR Racking is a storage systems company for all types of loads with a presence in more than 60 countries. It specializes in the design, production and installation of industrial racking for the storage of pallets and specific loads. Its mission is to provide companies with automated storage systems that give them agile and robotized access to unit loads.
Innoarea supported AR Racking, attending as an exhibitor at the fair to showcase its products, which as mentioned above are benchmarks in the field of industrial storage solutions.
In the exhibitors’ area, attendees were able to try out virtual reality experiences in their own flesh, for example, in our case of the virtual showroom we developed for AR Racking. By putting on the Oculus Quest, the user takes a tour of the company’s facilities and begins to understand AR Racking’s storage system.
Thanks to the AR Racking team for inviting us to this important event, where we have been updated on the latest trends in logistics and Supply Chain Management and we have taken advantage of the spaces for networking and exchanging contacts.