{"id":9097,"date":"2026-09-16T12:41:38","date_gmt":"2026-09-16T10:41:38","guid":{"rendered":"https:\/\/innoarea.com\/?post_type=proyectos&p=9097"},"modified":"2026-09-16T12:41:41","modified_gmt":"2026-09-16T10:41:41","slug":"pikolinos","status":"publish","type":"proyectos","link":"https:\/\/innoarea.com\/en\/portfolio\/pikolinos\/","title":{"rendered":"Pikolinos\u2019 VR rollercoaster"},"content":{"rendered":"
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The challenge: To foster team spirit through extreme yet controlled emotions<\/h2>\n\n\n\n

Pikolinos sought to boost the impact of its internal dynamics by fostering camaraderie and collaboration through a corporate event with a completely different approach. Working alongside Casanova Agency, the main challenge lay in devising an experience that would break the corporate mould and enable both employees and their families to participate in an inclusive manner.<\/p>\n\n\n\n

To achieve this, the intense sensation of vertigo and adrenaline from a real rollercoaster had to be transferred to a safe digital environment. The aim was to create a lasting emotional impact that would strengthen group bonds and ensure a high level of shared enjoyment.<\/p>\n\n<\/div><\/div>\n\n

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Pikolinos<\/h2>\n\n\n\n

A leading international footwear and accessories brand in the fashion-comfort<\/em> segment.<\/p>\n\n\n

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Retail<\/p>\n\n<\/div>\n\n\n

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