{"id":7263,"date":"2026-02-23T09:56:13","date_gmt":"2026-02-23T08:56:13","guid":{"rendered":"https:\/\/innoarea.com\/portfolio\/grand-tour-catalunya\/"},"modified":"2026-02-23T09:58:54","modified_gmt":"2026-02-23T08:58:54","slug":"grand-tour-catalunya","status":"publish","type":"proyectos","link":"https:\/\/innoarea.com\/en\/portfolio\/grand-tour-catalunya\/","title":{"rendered":"Grand Tour of Catalonia for the Catalan Tourist Board"},"content":{"rendered":"
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The challenge: Digitising the essence of a territory in an interactive and scalable way<\/h2>\n\n\n\n

The main challenge was to develop a virtual experience that seamlessly integrated real-time 3D environments, 360\u00b0 videos and multi-user functionality, while maintaining the authenticity of Catalan culture. An attractive platform was required for a diverse audience that would allow them to connect emotionally with the regional heritage, regardless of the user’s prior familiarity with the technology.<\/p>\n\n\n\n

In addition, the project had to be robust and easy to manage for events with high visitor turnover, such as international trade fairs. It was essential to ensure a coherent narrative that would guide tourists through landscapes as varied as those of Tarragona or La Garrotxa, offering a panoramic and detailed view of the Grand Tour of Catalonia<\/a> itinerary.<\/p>\n\n<\/div><\/div>\n\n

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Catalan Tourist Board<\/h2>\n\n\n\n

Official body responsible for promoting tourism in Catalonia nationally and internationally.<\/p>\n\n\n

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Cultur<\/a>e<\/p>\n\n<\/div>\n\n\n

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