{"id":4253,"date":"2024-03-08T08:37:30","date_gmt":"2024-03-08T07:37:30","guid":{"rendered":"https:\/\/innoarea.com\/?post_type=proyectos&p=4253"},"modified":"2026-07-29T13:45:25","modified_gmt":"2026-07-29T11:45:25","slug":"modernist-alcoy","status":"publish","type":"proyectos","link":"https:\/\/innoarea.com\/en\/portfolio\/modernist-alcoy\/","title":{"rendered":"360\u00b0 historical re-enactment for Alcoy Town Council"},"content":{"rendered":"
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The challenge: To preserve and promote our historical heritage through an immersive visual narrative<\/h2>\n\n\n\n

To stand out in today\u2019s cultural tourism landscape, Alcoy City Council needed a solution capable of engaging all kinds of audiences, from young people to adults. The main challenge was to design an experience that combined rigorous historical accuracy in recreating Alcoy in the late 19th and early 20th centuries with an immersive and interactive narrative that would make visitors feel as though they were really there.<\/p>\n\n\n\n

It was also essential to integrate the project into the city itself in an accessible and intuitive way, linking the physical spaces of the historic centre with their representation of the past. The technical challenge required an impeccable level of architectural detail in industrial and urban settings, whilst also ensuring strong local roots by involving the community and local talent in the region in the production process.<\/p>\n\n<\/div><\/div>\n\n

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Alcoy Town Council<\/h2>\n\n\n\n

A local government committed to cultural innovation, heritage preservation and the modernisation of its tourism offering<\/p>\n\n\n

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Culture<\/a><\/p>\n\n<\/div>\n\n\n

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Lorena Zamorano
Alcoy Councillor for Tourism<\/strong><\/p>\n\n<\/div><\/div>\n\n

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It is a way of recovering not only the physical heritage we have in the city, but also the intangible heritage that remains in those conversations and experiences from those times \u2013 which, were it not for these new technologies, we would be unable to recover.<\/p>\n\n\n\n

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