{"id":3179,"date":"2022-01-13T09:45:23","date_gmt":"2022-01-13T08:45:23","guid":{"rendered":"https:\/\/innoarea.com\/?post_type=proyectos&p=3179"},"modified":"2026-08-19T13:26:55","modified_gmt":"2026-08-19T11:26:55","slug":"pygsa-showroom","status":"publish","type":"proyectos","link":"https:\/\/innoarea.com\/en\/portfolio\/pygsa-showroom\/","title":{"rendered":"XR showroom to showcase Pygsa\u2019s industrial machinery"},"content":{"rendered":"
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The challenge: Overcoming the physical constraints involved in marketing heavy machinery<\/h2>\n\n\n\n

Pygsa faced a recurring challenge in its sales process: the sheer size, specialised nature and complexity of its machine vision systems made them extremely difficult to transport and install at trade fairs and sales meetings. This physical barrier drove up logistics costs and limited the amount of equipment they could display to customers at promotional stands.<\/p>\n\n\n\n

In the midst of its internationalisation process, the company needed an innovative tool to accurately convey the technical value of its solutions and make them easier for customers to understand. The aim was to project a cutting-edge image in keeping with its technology without having to physically transport heavy machinery.<\/p>\n\n<\/div><\/div>\n\n

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Pygsa<\/h2>\n\n\n\n

A leading national supplier of machine vision systems, quality control and production plant automation.<\/p>\n\n\n

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Industry<\/a><\/p>\n\n<\/div>\n\n\n

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